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Why VFX Companies Want to Craft Your Hyper-Real Avatar for the Metaverse
WrapPRO Special Series: Stars to everyday people can create, own, evolve and use their “digital DNA” across technologies in limitless ways
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Movies
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Summer Has Been a Box Office Feast for Movie Exhibitors – But a Famine Is Coming
Ongoing production delays caused by the pandemic will lead to a drought of tentpole films until late October
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Movies
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ABC’s ‘The Bachelorette’ Season Premiere Secures Monday’s Primetime Ratings Rose
Meanwhile, CBS netted the most total viewers for the night
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TV
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‘Turning Red’ Is the Most In-Demand Animated Movie on Streaming | Charts
While Disney+ dominates the film genre for demand, Netflix and HBO Max also make the cut, according to Parrot Analytics
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Movies
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3 Possible Outcomes From Twitter Suing Elon Musk | Analysis
The social media company may have a stronger legal case, but Musk could make a deal and still win, legal experts tell TheWrap
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Tech
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Why Film Producers Are So Excited About the Metaverse: ‘Everybody’s Dream Can Come True’
WrapPRO Special Series: From financing to distribution, there’s great promise in the next iteration of the internet for movie producers and fans
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Movies
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‘WWE Smackdown’ Takes the Friday Primetime Ratings Title
Fox wins the key demo thanks to the wrestling franchise, but CBS claims the most overall viewers
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TV
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AdGreetz CEO Eric Frankel Wants to Help Brands Break From Outdated One-Size-Fits-All Ads
Office With a View: The former Warner Bros. TV executive says the future of ads is hyper-personal, and big companies are starting to think beyond generic marketing
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Media
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Are Marvel’s Slipping Movie Audience Scores Affecting Their Box Office Bottom Line?
Like “Doctor Strange 2,” “Thor: Love and Thunder” will have to go without the gushing audience acclaim the MCU has usually enjoyed
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Movies
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How to Lose a Billion Dollars in the Metaverse and Other Mysteries of Web3
WrapPRO special series: Hollywood and Silicon Valley are pumping billions into the brand-new digital universe, but is it real?
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Tech
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‘Game of Thrones’ Is Still HBO’s Most In-Demand Show – 3 Years After Ending | Charts
There’s good reason the premium network is planning several spin-offs of its popular fantasy series
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TV
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That #Gentleminions Meme Helped Double the Gen Z Audience for ‘Minions: The Rise of Gru’
Goosed by a TikTok trend, data shows that teen moviegers drove the animated sequel’s record-breaking $125 million opening
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Movies
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Exclusive Super Bowl Sponsorships Are Dead – So What’s Next for Live Sports Advertising?
Pepsi and Anheuser-Busch recently ended multi-decade exclusive deals for NFL’s biggest event. Will other live sports advertisers follow?
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TV
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FX’s ‘The Bear’ Heats Up Most In-Demand New Shows List With Impressive Debut | Chart
The restaurant drama, which streams on Hulu, saw a 114% increase in demand this week, according to Parrot Analytics
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TV
Available to WrapPRO members
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Ratings: ‘Big Brother’ Season 24 Premiere Leads Primetime With 3.7 Million Viewers
The series premiere of “The Challenge: USA” also performed well for CBS
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TV
Available to WrapPRO members